The Sr. Manager, Digital Engagement Content Strategy role leads a team responsible for the content strategy, featuring project content on site, influencer content, and curation development and deployment of digital commerce strategies that support enterprise priorities and online-centric events on Lowes.com.
The Sr. Manager partners closely with Marketing to develop a cohesive strategy that showcases influencer (creator) content on-site and scales methods of digital curation features and builds utilizing these insights to plan always-on, event-based, and seasonal tactics, consistently iterating to achieve optimal business outcomes.
This role also partners closely with Digital Product, Data Analytics and Computational Insights (DACI), and Content Production teams to innovate new methods of highlighting products and content on Lowes.com to motivate customers to purchase, improve purchase frequency, and build affinity with customers so they view Lowe’s digital properties as a primary destination for home improvement.
Work with a Winning Team
On our team, you’ll have the chance to shape the future of retail technology while working alongside talented individuals and leaders who share your passion for innovation and excellence. Our CEO is forward-thinking when it comes to tech, and with a technology team led by one of Forbes Top 50 CIOs you can come to work knowing you’ll have the tools, tech, and support needed to advance your skills.
Since we’ve been in business for over 100 years, we’ve built an excellent track record of growth and success. We also know what it takes to create an inclusive culture that supports you. Here you have the freedom to team up and collaborate, explore your every curiosity, and help us shape the future of retail.
Do your Best Work in Mooresville
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up – we invest in you so you can find your inspiration.
What You Will Do
Required Qualifications
Pay Range:
$110,900. – $185,200 annually
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience.
Benefits
For information about our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
About Lowe’s
Lowe’s is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.