VP, Sponsorship Consulting

MKTG Sports + Entertainment is looking for a dynamic VP, Sponsorship Consulting leader to work with our roster of Fortune 500 clients.

You will advise our client on best-in-class partnership strategy, activation, rightsholder management, and measurement.

You will work with clients to understand their goals and partner with teammates to develop sports and entertainment programs, manage strategic, integrated brand marketing and activation campaigns. Successful employees will approach unexpected challenges quickly and creatively.

For this hybrid opportunity that will be in our Charlotte, NC office, you will report into the Senior Vice President and lead a skilled team of marketers.

Responsibilities

• You will lead a team, inspire the best work and cultivate careers for rising stars
• Understand the sponsorship industry and experience working on high-profile sponsorship programs involving properties such as the NASCAR, NBA, MLS, PGA TOUR, NHL, USOC, and MLB (not including sales, operations, or athlete management experience), and high-profile Entertainment properties
• Knowledge of and experience with the full marketing mix, social media, content marketing, influencer approaches, and marketing promotions
• You will develop client solutions and be able to present to the most senior levels and client organizations
• You will establish high-level relationships with client leaders and grow revenue through astute knowledge of cross-selling organizational capabilities
• Collaborate with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships
• Write and develop important documents including POV documents to client-ready status
• Negotiate with local, national, and global rightsholders on behalf of clients, securing win-win agreements that surpass client expectations
• Contribute to new business activities including ideation, presentation writing and presentation delivery
• 50% travel is required

Qualifications

• 10+ years of experience directly working on high profile sponsorship programs involving properties such as the NFL, NASCAR, NBA, MLS, PGA TOUR, NHL.
• 8+ years of experience leading a team and contributing to internal activities (team building, events, off-sites)
• BA/BS in Marketing related field

Additional Information

The annual salary range for this position is $113,000-$182,850.

Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Additionally, This Position Is Eligible For Discretionary Incentive Compensation.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Our parent company Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

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