VP, Creative Management

The Creative Execution Manager is a seasoned professional role. We are seeking a dynamic and tech-savvy Creative Services – Content Automation program manager to lead the development, deployment, and management of creative content using automated tools and platforms.

This role bridges creativity and technology -ensuring brand consistency, accelerating production timelines, and optimizing workflows across digital and print channels.

Responsibilities:

Content Management & Automation

• Oversee the creation and distribution of content using automated platforms (e.g. Adobe, Naehas, Aprimo)
• Implement and maintain content templates and brand libraries to enable scalable production.
• Manage integrations between creative tools and marketing automation platforms.

Workflow Optimization

• Identify and implement process improvements to reduce manual work and enhance speed-to-market.
• Monitor project pipeline, ensuring on-time delivery of content across campaigns and channels.
• Collaborate with cross-functional teams to develop repeatable, automated workflows.

Creative Production Oversight

• Coordinate with designers, writers, and production vendors to deliver high-quality assets.
• Ensure content adheres to brand standards, legal requirements, and compliance guidelines.
• Manage version control and approval workflows across stakeholders.
• Identify and manage issues to resolution.
• Manage internal legal, compliance and creative reviews and approvals for marketing campaigns.

Qualifications:

• 10+ years’ experience in creative services, marketing operations, or content production.
• Strong understanding of content automation platforms (e.g. Adobe, Naeheas, Stensul, Aprimo)
• Adobe experience is a must.
• Experience managing high-volume content pipelines across multiple campaigns.
• Excellent project management skills, familiarity with tools like Workfront.
• Strong communication and collaboration skills,; ability to manage cross-functional teams.
• A blend of creative sensibility and technical know-how.
• Bachelors/University degree

Salary Range:

$107,120.00 – $160,680.00

In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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