The Communications Director is responsible for developing the overall communications/marketing strategy for the Club as well as leading the creation and deployment of all member communications. This position will provide strategic branding direction, help position the Club as a leader in the industry and will coordinate with other departments to ensure goals, deadlines, and deliverables are met. The Communications Director will manage the Creative Coordinator.
Essential Functions:
- Develops and directs the overall communications and marketing strategy for the Club.
- Oversees the development and dissemination of all Club publications, marketing collateral, e-newsletters, templates, social media, and targeted emails; helps collect, organize, and publish all copy on a timely basis; proofs content for corrections and changes.
- Coordinates with Club leadership to write and edit official letters from the General Manager, Club President, Committees, and Board.
- Manages branding through all touch points of the Club’s business including pro shops, pool complex, clubhouse, publications, and electronic media.
- Acts as Club’s point of contact/leader for large-scale, multi-party communications projects such as the website redesign, the restoration committee marketing plan, etc.
- Drives branding and positioning of the Club within our community and industry via award submissions, distribution of press releases, article submissions, speaking engagements, etc.
- Provides strategic direction and assistance to other departments to ensure communication goals and deadlines are met.
- Manages the Creative Coordinator’s schedule and workload, while supervising quality of work and helping set department and career goals.
- Assists members with website login and email settings.
- Performs other duties as assigned.
Qualifications:
- Bachelor’s Degree is required with a major in communications, hospitality, or a related field of study.
- Minimum of five years of experience in marketing/communications, membership development, or both. A background in hospitality is not required but preferred.
- Strong written and verbal skills as well as proper grammar are essential.
- Highly proficient in Microsoft Office (Word, Excel, PowerPoint, Publisher, Canva, and Outlook).
- Experience with working in back office databases is preferred.
- Knowledge of social media, video, and digital publishing platforms including, but not limited to, Instagram, LinkedIn, Facebook, YouTube, Vimeo, Issuu, etc.
- Ability to work well in a face-paced, constantly changing environment.
- Team oriented, but able to work independently with little oversight or direction.
- Handles sensitive information and always maintains the highest level of confidentiality.
- Possesses exceptional organization and time-management skills.
- Detail oriented with the ability to handle/prioritize multiple projects.
- Deadline driven and highly motivated.
- Desire to constantly learn new skills and ways to enhance programming at Charlotte Country Club.
Hours/Schedule:
- This is a full-time position Monday through Friday, with the possibility of a hybrid schedule, allowing you to work from home up to two days a week, depending on business needs.
Benefits:
- Our team members are a friendly group of professionals! We enjoy a beautiful working environment, free meals, staff outings & events, and much more. We also offer an assortment of medical benefits & perks for eligible team members including paid time off, free long-term disability insurance, free group life and accidental death & dismemberment insurance, 401(k) match and health savings account contributions from the Club. We have a positive work environment with a dedicated, hardworking, and fun-spirited team and polite and respectful leadership.
Pre-Employment:
- All candidates will be required to successfully complete a pre-employment background check and drug screen.